The diagnosis
What you improvise today
is tomorrow's
crisis.
You decide without clear information
Your team acts on intuition because no one has structured the data that already exists in your company.
Dependencies you do not control
Vendors that charge you for every change because the system was never designed with your autonomy in mind.
Projects that start over
Investments that repeat because the first system was never built to last.
What we do
A technology division.
Two areas of work.
Consulting is the technology division of Paradigma Propio. We design, build and operate software — for the ecosystem and for whoever brings us the project.
For Paradigma Propio
We build the ecosystem
We design, build and operate the technology that makes the ecosystem's solutions possible.
- Advisor
- Autoconocimiento IA
- Agentes IA
- Mi Tienda
- Other in-house solutions
For other companies
We build for third parties
We put that same technology experience at the service of organisations that need to develop their own digital solution.
- AI agents
- Automation
- Applications
- Platforms
- Digital products
- Custom solutions
Recent example: a professional website built for a client in executive coaching. See example →
Solutions
What we can build
We don't work from a closed catalogue. These are the most common ways technology solves a business problem.
Your problem doesn't have to
fit a catalogue.
We don't work from a closed catalogue of solutions. We analyse the need, design the solution and build the technology required to take it into production.
Tell us what you needHow we work
From the problem
to technology in production
We understand
We analyse the problem, the goal and the constraints.
We design
We define the solution and the right technology architecture.
We build
We develop, integrate and test the solution.
We ship it
We deploy the solution and get its operation ready.
We evolve it
We improve and extend the solution as the business needs it.
One team, two fronts
The team that builds and operates Advisor, Agentes IA and Mi Tienda is the same team that develops projects for third parties. That's why we know first-hand the technical challenges we solve.
Our own tech
We don't just build for others.
We build our own technology.
Consulting is part of an ecosystem that develops and operates its own digital products. That means we work with the same technical challenges as our clients: architecture, AI, data, automation, user experience, scalability and operations.
Challenges we live with every day
Projects
Technology we're already
building
No demos, no mockups. Real technology, in production, inside the Paradigma Propio ecosystem.
Analysis and decision-making
Advisor
Analysis and decision-making solutions powered by multiple AIs that cross-check results and deliver a verdict.
View Advisor →Automation and execution
Agentes IA
Automation and execution of processes through AI agents.
View Agentes IA →
Generative AI
Autoconocimiento IA
A system that generates personalised analysis using artificial intelligence.
Advisor
The ecosystem's analysis
and decision area
Consulting builds and operates Advisor: five verticals that cross-check several AIs to analyse, compare and decide — each one its own product, already in production.
AI · Real Estate Analysis
REAdvisor
Analyses any property with several AI models and delivers a report with a verdict, target price, negotiation range and hidden risks. For agencies, it captures web leads and helps close hesitant buyers with data.
5 verticals for agencies
- Web lead capture
- Closing hesitant buyers
- Investor profile analysis
AI · Product Selection for Ecommerce
SellAdvisor
Runs three AIs to analyse niche, suppliers and margins against your budget and sales channel, delivering a list of profitable products so you don't launch on guesswork.
How it works
- Configurable questionnaire
- Business model
- Sales channel
AI · Article and Book Writing
WriterAdvisor
Three AIs draft in parallel, the best of each is synthesised, and the text is humanised to pass AI detectors — articles, chapters or books ready to publish.
How it works
- 3 AIs draft in parallel
- Synthesis and humanisation
- Customisation
AI · Product and Service Comparisons
CompareAdvisor
Three AIs analyse each option, debate their weak points with each other, and deliver a comparison table with a winner per criterion, matched to your usage profile.
How it works
- Multi-agent analysis
- Optional references
- Comparison table with a winner
AI · Business Idea Validation
StartupAdvisor
Three independent AIs assess viability, market and execution, debate the risks with each other, and deliver a verdict — Go, Validate further or No go — before you spend a cent.
How it works
- 3 AIs in parallel
- Risk debate
- Final verdict
Agentes IA
The ecosystem's automation
and execution area
Consulting builds and operates the ecosystem's AI agents: tools that run processes and serve customers autonomously. Already in production, not an idea on paper.
SaaS · AI Customer Support
ClientSolve
Multi-tenant platform that answers WhatsApp, email and Crisp on its own using each company's knowledge base. It searches the documentation with pgvector, drafts the reply with Gemini, and never makes up anything that isn't in there.
Channels
- Crisp
SaaS · Automated Lead Follow-up
ClientReach
Automates follow-up for Idealista and Fotocasa contacts who stop replying: sends personalised reminders, stops the sequence the moment they answer, and offers a call with the agent. Sales only steps in once there is real interest.
How it works
- Personalised sequence
- Automatic reminders
- Stops and offers a call
Why we do this
We have seen very expensive technology do very little, and simple solutions transform entire businesses. The difference was never the budget. It was understanding the problem first.
About Consulting
The technology behind Paradigma Propio
Consulting is the technology division of Paradigma Propio. We develop the solutions that are part of the ecosystem, and we use that experience to build solutions for third parties.
Paradigma Propio isn't five equivalent products: it's an ecosystem with its own solutions — Advisor, Autoconocimiento IA, Agentes IA and Mi Tienda — and a technology division, Consulting, that builds and operates them, and that also develops for the outside world.
Ecosystem
In-house solutions
Advisor, Autoconocimiento IA, Agentes IA and Mi Tienda: the products Consulting builds and operates within Paradigma Propio.
Consulting
Builds for the ecosystem
Designs, builds and operates the technology that makes Paradigma Propio's solutions possible.
Consulting
Builds for third parties
Puts that same technology experience at the service of companies that need their own digital solution.
Who do we work for?
Four profiles, one approach
Startups and founders
To turn a business idea into a digital product.
Companies
To automate processes, integrate systems or build in-house solutions.
Technology teams
To add extra capacity to specific projects.
Paradigma Propio companies
To develop new solutions inside the ecosystem.
Articles
Perspectives from the field
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From Orchestra Conductor to One-Person Tech Stack: returning to building with VS Code, Copilot and Claude
After years leading projects and teams, AI has removed the friction of returning to code. Copilot opened the door; Claude became the senior lead that keeps the architecture under control.
Cost Engineering and Technical Sovereignty: why Cursor Pro replaced my API Key
Moving from Cline with API Keys to Cursor Pro was not an aesthetic choice: it was a decision about cost engineering, technical sovereignty and work continuity.
From Implementation to Conversion: a go-to-market strategy for high-performance builds
For a senior profile, marketing is not magic: it is funnel engineering. Traffic, conversion and retention should be measured with the same discipline as a Vercel deployment.
My Lean Web Method: a step-by-step guide for high-performance professional projects
I have distilled decades of managing critical systems into a method for launching robust, multilingual and scalable websites. Less configuration, more building, and green Lighthouse metrics.
How I built a multilingual website with Next.js and next-intl without a backend
After three decades leading digital transformation in retail, 2025 became a turning point: applying strategic IT judgment directly to a modern technology stack.
Have a problem
technology can solve?
Tell us what you want to achieve. We'll assess the challenge and tell you which technology solution makes sense.
Tell us about your projectAI · software · automation · data · digital products
Contact
Tell us
what you need to build
You don't need to have everything figured out. Sometimes you just need an experienced team to help you see clearly. That's what we're here for.